Market demand
Which public signals suggest interest in your market?
Illustrative demo · Not live dataExplore the context
Search and market signals offer clues, not evidence of your actual revenue.
One Revenue OS. Two paths to revenue growth.
The free Revenue Snapshot shows you what they find – and where your biggest visible lever is.
Start with an assessment of public signals. In-depth analysis using your actual business metrics is a paid service. See an example first →
Whether you sell B2B services or run an online shop – you are not short of data. You are short of an order of priorities.
Choose a path – the modules below are the portal’s own.
One data foundationPublic signals and – after upgrading – your own metrics live in one foundation. Every figure carries its source; a missing figure stays visibly open.
The free revenue snapshot puts public signals into context. Missing internal figures remain unknown.
Which public signals suggest interest in your market?
Illustrative demo · Not live dataSearch and market signals offer clues, not evidence of your actual revenue.
We show which positioning your most visible competitors occupy – and which one is free.
Public offers and positioning help identify possible gaps.
From public signals we derive the segment that fits your offer best – with the reasoning behind it.
A hypothesis with a source. You see what it rests on.
What deserves a closer look first?
We name the lever the visible data makes worthwhile first – and say which figure of yours confirms it.
How reliable is the available foundation?
Sources, assumptions and uncertainty belong in the assessment.
What is missing for a better-informed decision?
Revenue, margins and repeat purchases are not presented as known internal figures when unavailable.
The work happens in the background. Your next meaningful step stays in focus.
All nine stages
One shared workspace – from the first opportunity to reviewing its impact.
Market, competition, audience and persona form the free entry – sales potential follows after upgrading.
Modules in this areaExample view. Content and scope depend on available data and your chosen service.
Individual signals become a traceable picture.
After upgrading · with your actual business metrics
Traceable sources. Visible uncertainty. No invented internal figures.
After upgrading, align the analysis with your actual business situation.
Describe your starting point – revenue, margin, customers, target.
Your inputPut public signals into context with your inputs. What changes stays traceable.
Assumption → checkedEvaluate and order opportunities within your business’s revenue model.
Revenue modelRecord the action and its measurement basis before the action starts.
Measurement basisA fair question. Here is the honest answer – point by point.
| Comparison | General-purpose AIe.g. chat assistants | Ad agency | HADBAthe sales architect |
|---|---|---|---|
| What you put in | Prompts – you have to know what to ask. | A brief – usually only once advertising is wanted. | Your website address. Later, a guided questionnaire. |
| Data basis | Training knowledge, possibly a web search. | Experience and whatever offer happens to exist. | Measured data: search volumes, official statistics, website metrics, competitor websites – retrieved for your analysis. |
| Figures | Sound plausible – you check the source yourself. | Reach and budget figures of the campaign. | Every figure carries a source or is marked as an estimate. |
| Structure | Every answer different. | Campaign by campaign. | Fixed steps in an enforced order: market before offer, offer before advertising. |
| Result | Text in a chat window. | One campaign – the next one starts from zero again. | An action plan per step, tasks, an asset library, export as DOCX and PDF – a system that stays with you. |
| Over time | A chat history – comparing and following up is on you. | Ongoing budget, the result ends with the campaign. | Saves, compares, shows when a step has gone stale – and what has moved since. |
| Data protection | Server location depends on provider and plan. | Your data sits with the agency and its tools. | Hosting in Germany, DPA on request, tenant isolation, encryption. |
| Who can use it | Whoever prompts. | The agency – you brief. | Any managing director, no prompting experience needed. |
| Cost | A subscription – plus your own hours for questions, checking and structure. | A retainer or project budget, four to five figures. | From €99.00 per month – data queries included. Before that: the Free Revenue Snapshot. |
We use leading AI models ourselves. The difference is not the model – it is the measured data it is given, the structure it works in, and the checking before you see a result.
What this groundwork used to cost: a manual consulting engagement, weeks long, in the four- to five-figure range – out of reach for most small and mid-sized companies.
One entry point for both business models. Find binding prices and service details in the pricing overview.
€0
The free revenue snapshot puts public signals into context. Missing internal figures remain unknown.
Start your free snapshot€99.00
per month incl. VAT
For solo professionals: every analysis on your real figures, offer, pricing strategy, implementation roadmap.
View plan€199.90
per month incl. VAT
The complete sales system – including sales copy and finished assets, plus the live KPI loop.
View planPut findings into context with their basis.
Do not confuse missing values with certainty.
Consider actions alongside observed changes.
A founder in Hamburg (commercial register Amtsgericht Hamburg, HRA 130169) with a background in information security, business continuity management and IT governance – disciplines in which you test a system before you trust it. That way of working is built into HADBA: every figure carries its source, every assumption is marked as an assumption. Read more
A general-purpose AI answers from training knowledge and sounds plausible – you check the source yourself. HADBA works with data retrieved for your analysis, and every figure carries its source or is marked as an estimate. Whatever cannot be evidenced stays visibly open instead of being invented. Read more
For the Revenue Snapshot you need your website address and an email address to register – the platform does the rest. Only after upgrading do you add your own metrics in a guided questionnaire.
Hosting in Germany and the EU, data protection under the GDPR, encrypted transport (TLS) and encrypted storage (AES-256-GCM). A data processing agreement is available on request. Read more
The snapshot is free – afterwards you decide whether a deeper analysis makes sense for you. A plan can be cancelled monthly at the end of its term; your exports and data stay with you.
No. HADBA helps assess opportunities and next steps. Results depend on data quality, execution and market conditions. The visuals on this page are examples.
We ran the Snapshot on ourselves and published the result unchanged – with every source, the statements marked as assumptions, and the gaps we have ourselves. Read more
Free. No credit card. A plan can be cancelled monthly later on.
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